However, when it comes to linking during the writing process, many make the mistake of including irrelevant links just to score some points with search engines. Utilize headers correctly 4. Because today I’m going to share how to write SEO friendly blog posts in 5 easy steps (without any more bad Yoda impressions…probably). It may seem difficult when you first think about it, but there is a trick that will help you. Great tips, Kat!! Always provide valuable and high-quality content. Those who need some help with editing and polishing up their writing to improve the quality of the posts can use the following tools: Whether you are embedding links or adding keywords, you must keep in mind that they need to fit in your content naturally. — down to simple words and phrases, those are your primary keywords.” — Moz.com. That is false. Follow the model above and your blog posts will have SEO-friendly excerpts. This might be the case when someone solely focuses all the efforts on optimization, forgetting about the users. I struggle with SEO so thank you for your tips, Kat . The way you will surely succeed in optimization and see results is by showing persistence and absorbing knowledge. Or did you wave your arms around like a lunatic and hope that she somehow saw you? Get instant access to my free library (oooh I love those!) In one post, I would have anywhere from five to eight H1 headings, which I later came to learn was like eating five to eight main courses in one sitting. The most successful blog is the one that is both user-friendly and SEO-friendly. Before I dive into these 3 examples I’ve prepared for you, let’s define a couple terms: These are word(s) that describe the main topic of your post and the terms you want your post to rank for. Please don’t punish your stomach, or your blog post, like that. SEO stands for “Search Engine Optimization,” and simply put, it’s a set of helpful techniques that will enable search engines to locate your site more easily. The body of the posts should have paragraphs and headings that organize your thoughts and make the content easier to follow. I really love how you broke it down, though! Your users expect what they signed up for. What did you learn about SEO from this tutorial? I’m so glad to hear that this was helpful for you, Chana! If you know a thing or two about optimization, the first thing that probably popped in your mind is keywords research. Intriguing. In this article we’re going to talk about how to write blog posts in a streamlined way that will both rank well and save your time. © 2020 Ochre & Beige | Website design by The Blog Stop. Come see the latest in lighting trends. Strategic. Save my name, email, and website in this browser for the next time I comment. THANK YOU for sharing Kat!! Note on the Yoast plugin: Yoast will tell you that if you must use the same single keyword over and over again to get the “green light” for SEO. As a skill, it is something that you need to work on and perfect if you want to see some results. It can be difficult to know how to write SEO friendly blog posts, but it doesn’t need to be! The most successful blog is the one that is both user-friendly and SEO-friendly. Use Google Trends to find out what is trending in the world. In this post, you’ll learn how to write SEO Friendly blog posts step by step that will improve your blog post’s chances of ranking in the first pages of Google. ), SEO Keywords are the words or phrases that people enter into search engines when they want to find something. So, now you will understand what is SEO friendly blog post and how to write it. ✨SPOILER ALERT: THEY’RE NOT. These add additional specificity to your topic and help search engines further categorize your post. But bad SEO is like the aforementioned haphazard arm-waving; it’s a desperate and ineffective way to catch the eye of a new visitor. As you write, make sure to include those keywords you picked out back in Step Two. I just recently restarted my blog from scratch so I will definitely bear this in mind I’m terrible at remembering SEO so hopefully I’ll remember it now. What search queries might they make? What inspires her the most in her writing is traveling and meeting new people. Increase your optimization level by having a clear structure that contains: As you may notice, it is the same structure the essays have. ️ PRO TIP: If you learn how to utilize SEO properly, then your blog will appear higher on the list of results returned by a search engine. The links you include need to be related to the topic. If you’ve ever found yourself asking either of these questions (I know I have), then *in a horrifyingly terrible impersonation of Yoda* come to the right place you have, young padawan. Long-lasting. Send help. How did you find her again? Excerpt: I spy… 5 creative pendant designs that will transform any space in your home from drab to fab! Think of headings like a restaurant dinner: H1 headings are the main dish, and you should only have one of them in your entire post. Achieving just one will never be as effective as when you write content that is valuable to both search engines and your users. When I first started blogging back in the day, I thought that they were just different ways to stylize your text and make everything look ✨pretty. Required fields are marked *. With that being said, let’s dive right in! The impact of visual customer service on sales. However, that doesn’t need to happen. Creating SEO friendly blog posts is a different game altogether. You may have your blog all set and your putting to use your awesome blog-writing skill but are getting the desired traffic? The thing is to do the research of keywords and links first and then start with the writing. How to Write SEO Friendly Blog Posts in 5 Easy Steps Posted April 24, 2020 by Kat @ Novels & Waffles in Blogging / 17 Comments When I first moved from free wordpress.com to a self-hosted website , I felt like a toddler sitting in on a college physics lecture. Neightan White, a writer at WritingJudge and a blogger explains why this structure is recommended, “The reason why this is favorable in the eyes of search engines is that it gives readers a clear indication of what they can expect, valuable information, and lastly why that information is important.”. On searching your article, you will come to the first page of google. In the sea of different pieces of advice and explanations, there are a few most important tips and tricks that you need to know about. of printable worksheets, step-by-step tutorials, helpful resources, and more to grow your online platform. I hope that some of the tips will help you both write some more SEO friendly content going forward! And the best way to achieve this is through something called internal linking. SEO Excerpt: This excerpt is written solely for the purpose of helping search engines categorize your blog post. Think backwards 2. This is when you actually get to start writing that butt-slaying blog post! :’). SEO Writing in 2020: How to Write SEO-friendly Blog Posts It’s no secret that blogging can be a great way to attract attention to your business. Did you take the more logical approach and call her cell phone? If you use the wrong ones, your post will figuratively be locked out of Moria, and left to the mercy of the Watcher in the Water. Have you ever gotten separated from your mom in a large crowd? Achieving just one will never be as effective as when you write content that is valuable to both search engines and your users. Would you like to craft SEO friendly blog posts? Durable. Well, the first thing I would recommend is this: before you start writing, take some time to think about the purpose of life how somebody might find your potential new post. 10 Steps to Follow for Writing SEO Friendly Blog Posts. SEO's full name is Search Engine Optimization.You are writing SEO friendly article, it means that you are telling Google that on which topic your article has been written. Search engines value structured posts because users prefer such content. It’s important that you create content as sticky as my three-year-old son after a syrup-loaded waffle dinner (ahhhh the joys of motherhood). To me, science = incomprehensible magic voodoo. Links play an important role in optimization because they add value to your posts. After finding a clear relationship between social media and SEO, the results of which were published in this infographic (1st part), I decided to delve down and look more deeply into the relationship between SEO and a specific social media – blogs.. But don’t think that you can fool them with just any link. SO START INTERNAL LINKING LIKE CRAZY, FOLKS. If you have a question, want a demonstration of our product, or need a custom solution, we’re here to help you! Search engines spot such posts and find them irrelevant to users. SEO is like this magic potion that I feel like I can’t brew, at least until I read this post! ahhh this was SUCH a helpful post, Kat! As useful as these tips are, they can’t do the job by themselves. But that is not the only aspect you need to cover. Blog Post Title: How to Select the Best Flooring for Your VRBO, Sub-keywords: VRBO, Airbnb (synonym), rental property (synonym), durable. When I first moved from free wordpress.com to a self-hosted website, I felt like a toddler sitting in on a college physics lecture. This is such a helpful post Kat! Search engines like Google know when you are using synonyms and are smart enough to categorize them as such. Learning how to write SEO friendly blog posts is not hard, but it is most definitely time consuming. Three examples that are short. When it comes to keywords, you need to look out for the most commonly mentioned keywords in Google search. Click to share on Twitter (Opens in new window), Click to share on Facebook (Opens in new window), Click to share on Pinterest (Opens in new window), Click to share on Tumblr (Opens in new window), Click to share on Reddit (Opens in new window), Click to share on LinkedIn (Opens in new window), Click to share on WhatsApp (Opens in new window), Click to email this to a friend (Opens in new window), How to Write SEO Friendly Blog Posts in 5 Easy Steps, Copyright © 2020 Novels & Waffles ・Illustrations by, When I first moved from free wordpress.com to a self-hosted website, At least one of your post’s subheadings (refer back to Step 3), Once or twice more in the post’s body content. Do this for all of your blog posts and you’ll soon have a blog that is SEO strong. This is such a great post! Include internal links. Here are the 10 steps that you can follow to write SEO Friendly blog posts. It’s about understanding what people are searching for online, the answers they are seeking, the words they’re using, and the type of content they wish to consume. So, you’ve got this awesome-as-apple-sauce idea for a blog post…now what? I ignored H2 and H3 headings like they were Cinderella and I was the Evil Stepmother. Do the research. Write the letters that appear in the picture: If you have any questions please send an email to contact@oct8ne.com, You will receive an email with a link to download this "E-book", Miró, Textura, Petclic y Smart Generation share their experience. (Or like I was just sitting in on a college physics lecture in general. Here is the 10 Step Process for producing great results. (Too much? Today, I want to share just one aspect of making your blog posts SEO friendly: including an SEO excerpt. You don’t need to hire experts, but you do need to learn and apply useful SEO tips until you can optimize like an expert. How to Write a Simple SEO Excerpt for Your Blog Posts Last week, we talked about 7 BIG ways blogging helps improve your website’s SEO and makes it easier for your dream clients to find you online. Now that we have cleared that up, let’s get to actionable tips that will help you write SEO-friendly blog posts. What quality stands for is that you provide your readers with error-free, well-written content that gives them a valuable insight into a relevant topic. Just follow these steps. It appears only within search results. These are like the free breadsticks that you end up eating way too many of; they should be used liberally throughout the post. It all starts with your readers’ interests because that aspect will determine everything else. Some find that if you optimize the blog it won’t be as user-friendly as it was before. Which has many benefits, such as site traffic will increase. Now she works as a freelance writer at. Or in other words, your posts should make readers want to stick around. Do you know any other SEO tips or tricks? Shane Snow from Mashable.com explains it this way: “Have you ever gone to Wikipedia to look up something mundane, ended up clicking on an interesting link within the page, then another, and all of the sudden realized half an hour has gone by and you’re somehow reading about black holes and time travel?” That’s the kind of sticking power you want to create with your own blog posts. YA Books Set in JapanThe Best Books of 2019The Bibliosmile ProjectBlog Design Event 2020. There you have it. <3, This is AMAZING, it’s so simple and easy to understand! Have the Waffle Truck deliver all my best content straight to your front door. download our complimentary SEO Checklist for blog posts. I just watched The Lord of The Rings so I was loving that link you made !! ️ PRO TIP: Before you start writing, it’s helpful to create a post outline where you list out all of your H1, H2, and H3 headers. Blog Post Title: How to Choose the Best Countertop Stone for Your Kitchen. This is so helpful, thank you for sharing! If you use the Yoast plugin, you will always find the SEO excerpt below the blog post. This was wonderful and just so well put together and helpful!! If you want more and you know that you deserve more recognition, you need to make your blog SEO-friendly. Receive our recommendations about E-commerce and Marketing. Here are a few examples to help you write your own…. Your blog is the same way – it’s lost in a crowd of millions and billions and trillions of other websites and SEO is the way that Google (and by extension, your potential readers) will find it. Done! Now that we have cleared that up, let’s get to actionable tips that will help you write SEO-friendly blog posts. . Subscribe to my newsletter to get more blogging tips and bookish ramblings delivered to your inbox. Honestly, I struggle so bad with SEO. Excerpt: Here are the top 5 best flooring materials for your VRBO, Airbnb, or rental property. This practice is called “keyword stuffing,” and is generally frowned upon by polite society. Optimization is a skill. As Gandalf discovered outside the Doors of Durin, using the right keywords can really make a big difference. I’m a 20-something book blogger who moonlights as a graphic designer. Excerpt: Renovating your kitchen? I don’t know if this is a technical term, but by my definition, these are keywords you’d also like to rank for, but they are lower in importance. Today, I want to share just one aspect of making your blog posts SEO friendly: including an SEO excerpt . But whatever keywords you decide on, make sure to write them down because we’re going to be referring back to them. Search engines do appreciate when you have links within the post because they find that in that case, you are providing additional information to the readers. This excerpt can appear on your main blog page (where all your posts are listed), as a preview when you share the link to platforms like Facebook or LinkedIn, and sometimes as the preview that appears in search results. How do you plan to write more SEO friendly blog posts in the future? Checklist to write SEO friendly blog posts. She is obsessed with design, strategic marketing, and helping women create freedom in business. ) There was (and still is) so much I didn’t know! And, here they are. A LOT. your blogging tutorials are always so easy-to-understand. Make sure that you add links to relevant and corresponding keywords so that readers know what to expect when they click on it. More than your excellent writing abilities it needs a few technical skills to let it rank high in search engines and make it generate heavy traffic towards your blog posts. (Oh my gosh, Kat, FINALLY!). Knowing the answers to these questions will help you to better connect with online readers who are searching for what you’re offering. I usually just randomly title my posts or just descriptively title them which is probably not the *best* thing to do Malka and I have one post that’s done really well SEO wise and that was a totallll accident, so this post has all the tips we need for our future posts. Effectively use your keywords 5. Blog Post Title: 9 Creative Pendant Designs that are Lighting Us Up. I am of the firm opinion that any article about how to write SEO friendly blog posts should talk about headings, because they’re something that took me forever to understand. Last week, we talked about 7 BIG ways blogging helps improve your website’s SEO and makes it easier for your dream clients to find you online. ️ PRO TIP: Internal linking is the practice of hyperlinking to another post or page on your own website. Brainstorm a few different contenders, and then choose the most appropriate ones from the batch. Give time to search engines to recognize your efforts and don’t stop with optimization even when you get to be the number one on the list. When done effectively, it should lure your viewers down the bottomless internet rabbit hole and encourage them to read more of your content. In Squarespace: If you go to your blog post and click “Edit,” you can find the SEO excerpt section under the “SEO” tab of your blog post’s settings. Beautiful. Follow Novels & Waffles on WordPress.com (function(d){var f = d.getElementsByTagName('SCRIPT')[0], p = d.createElement('SCRIPT');p.type = 'text/javascript';p.async = true;p.src = '//widgets.wp.com/platform.js';f.parentNode.insertBefore(p,f);}(document)); Posted April 24, 2020 by Kat @ Novels & Waffles in Blogging / 17 Comments. Here’s an example of what that might look like: Pull out your handy dandy wand (let’s face it, we’re all diehard HP fans here and probably have one stuffed into our back pockets as we speak) because this step is where the real magic happens. Just like this blog post here… . If you’re unsure of where this H1 heading should go, then here’s a hint: it should be the title of your post. Next, comes the H2 and H3 headers. Read more here >>, Your email address will not be published. It’s the combination of good content and good SEO (including Off-Page SEO), that will push a blog post in the first pages of Google. There is one common misconception that we need to clarify from the very start. Think before you start writing You need to carefully implement them in your process, do your research, and dedicate yourself to writing optimized posts. Also, the Keyword Planner can be a great addition to the keyword research process. Just type in your idea and pay attention to which keywords are included in top-ranked posts. If you write the post and then try to add links and keywords, you will just end up with a big sloppy mess. Jaquilyn is the founder of O&B. Good research plays a major part in the optimization process. Back then, I liked the way that H1 headings looked on my blog, so I used them all the time. But how in the wide-waffle-loving world do I create SEO friendly content? Thank you for sharing!! I’m just really in the mood to watch LOTR right now, alright???! Choose relevant keywords 3. Good SEO is like telling Google your phone number and efficiently setting up a meeting spot. It’s like that horrible cousin that you just HAVE to invite to a family dinner but you really hate their guts… Yeah… That’s me and SEO. For example, if you run a fishing blog, you shouldn’t write about the Knicks game just because it is the number one topic on Google Trends. <3, You really are the queen at writing helpful posts with lots of tips that are so accessible and easy to understand and you mix them with a lot of fun as well!! So continuing on with the waffle example from before, if you want to write about dear old Granny’s waffle recipe, then some appropriate keywords might be “simple waffle recipe,” “old-fashioned waffles,” or even just “waffle recipe.”, “If you boil everything on your page — all the images, video, copy, etc. Here’s how to choose the best countertop material, from quartz to quartzite, soapstone to granite, and more. (Example: home decor / decorating / decoration; sofa / couch), Yes, that’s really it. But I’ve been educating myself on ways to up my blogging game since then and optimizing SEO is one of the best ways to do it. In just 3 years, she went from a girl with a dream to running a six-figure business that supports interior designers around the globe. All you have to do is remember these five simple steps: 1. Master degree in Marketing, She combines her passion for writing with her interest in research and creates thought-provoking content in various fields. 1. In my non-existent free time, I like to devour books and waffles (preferably at the same time and in large quantities). What might somebody search for on Google that would lead them to this content? — Moz.com. 5 Signs Your Design Firm Could Benefit from Blogging, Behind the Scenes of a Blog Content Strategy Session, 7 Blogging Statistics Interior Designers Need to See, 7 BIG ways blogging helps improve your website’s SEO. Excerpt: A short snippet that appears as a preview of your blog post. It will also stand out among the endless internet crowd. This is so helpful! These will help each blog post rank well in online searches and will entice any prospective readers to click on over to your content — which is the first step in starting a relationship with you! Yes, this week’s post is a short one, but I don’t think there’s any need to overcomplicate things. If you don’t optimize the posts correctly, you won’t be able to drive traffic to your posts. However, if your efforts aren’t producing the results you crave, it’s easy to get discouraged. Keep this thought in the back of your mind at all times because you can get carried away with optimization efforts and lose the quality. Sorry, your blog cannot share posts by email. For example, let’s say you want to write an article about your grandmother’s top secret waffle recipe (because it is a truth universally acknowledged that everybody must be in want of delicious waffles). Not to mention that they can drive traffic from your posts to your website. If this feels a little abstract, don’t worry — you’ll see what I mean in the examples below. Post was not sent - check your email addresses! Through this, you are optimizing the content for the search engine. Some important places to incorporate them are: ️ PRO TIP: A word of caution to this tale…although it’s important to utilize your SEO keywords, avoid shoving as many of them into a single post as is physically possible. Not only will it annoy your readers, but it’ll actually end up hurting your SEO rating rather than helping it. For more helpful tips and tricks, be sure to sign up below to access my exclusive SEO Post Planner! The same sources can be used to research which topics you can write about. Diana Nadim @diana_nadimWriter and editor at WOWGrade and Supreme Dissertations. This worksheet offers additional instructions on how to create SEO optimized content, as well as a step-by-step checklist that you can fill out when drafting up new blog posts. It is readable and more useful to the readers. And which appendage do I need to sacrifice to the internet gods so that I can understand it? In WordPress: Depending on the version you are using, the excerpt section is either in the right-hand sidebar and/or at the bottom of your blog post. No matter what you chose to do, it was probably difficult for your mom to notice you amid all those unfamiliar faces. First, it’s worth mentioning that there is a difference between an “excerpt” and an “SEO excerpt.”. Your email address will not be published. Clear. This is for their plugin but not for search engines as a whole. “Despite the acronym, SEO is as much about people as it is about search engines themselves. Use your social media, competitors’ blogs, Quora for asking direct questions, and your current blog readers to determine who makes your target audience and what their interests are. Turn your blog into the visual masterpiece you’ve always imagined. In the meantime, don’t forget to download our complimentary SEO Checklist for blog posts! Overstuffing the post with keywords and links that stick out will hurt your optimization process.
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